#Twitch dmca license#

The rather lengthy update, which takes on an immediately apologetic tone, serves as the platform’s first official communication to content creators for actions taken by Twitch over the previous months that resulted in large swathes of user-generated archived content being deleted for alleged copyright infringement, often based on incidental background use of licensed music. On November 11, 2020, the Amazon-owned live streaming platform Twitch quietly published a post titled “Music-Related Copyright Claims and Twitch” to the site’s official blog.

#Twitch dmca license#

In this blog post, I will explain how Twitch found itself in its current DMCA predicament, why its current proposed solution of mass backlog deletion is unsustainable, and why the platform should follow the approach of rival platforms and proactively utilize its vast resources to negotiate a more equitable, private contract solution with music license holders. Given the disparity in negotiating power between a platform the size of Twitch and individual creators, Twitch is better situated to take on the burdens of negotiating a music licensing solution on behalf of all of the creators who drive traffic to their site.